I know I would buy a lot more fresh, regionally grown produce if there was a regularly scheduled produce market in an easy to access location with a schedule that could be easily remembered.

Stage a local farmers market that happens every Sunday, rain or shine, summer or winter, in a location that can handle any weather.

Make sure it's open from 8am to 5pm.

Make it easy for vendors to sell their produce without a bunch of hoops to jump through.

Advertise it so people know when it is.